Cosmetic Tattooing Shopify Store for The Dr. Of Brows
by Jake Batic
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I redesigned the Shopify store for The Dr. of Brows, a premier cosmetic tattoo brand, transforming their underperforming website into a luxurious, conversion-optimised platform. My role involved strategising a new site structure, creating a custom design in Figma, and implementing Shopify Theme Customisation, SEO, and Conversion Rate Optimisation.
Shopify Development and Redesign for The Dr. of Brows: Experienced Shopify Developer for Figma to Shopify Conversion
As an experienced Shopify Developer and Designer, I was brought on to rescue and elevate the online presence of The Dr. of Brows, a premier cosmetic tattoo and beauty brand. The client had been left in a difficult situation by a previous agency, with an unfinished and underperforming website. My task was to create a stunning, conversion-optimised platform that reflected the brand's luxurious identity and showcased its industry-leading services and accredited training programs.
Explore the Full Website Design 👇
Explore My Process for Bringing The Dr. of Brows to Life
➤ Project Scope and Strategy:
I began by strategising the website structure to seamlessly integrate e-commerce capabilities with course signups, which are central toThe Dr. of Brows’business. UsingFigma, I designed a custom, high-end cosmetic site that emphasises a clean, minimal aesthetic. The new design focused on effective storytelling, presenting product and service benefits with clarity and sophistication.
In the development phase, I utilisedShopifyandShopify Theme Customisationto bring the design to life, ensuring a seamless user experience. My work also includedShopify SEOandConversion Rate Optimisation for Shopify, which were crucial for driving signups and sales.
➤ Tools and Technologies:
The project was executed usingFigmafor design,Shopifyfor development, andPhotoshopfor high-quality visual assets. My expertise inShopify SEOandShopify Performance Enhancementsensured that the site not only looked luxurious but also performed exceptionally well in terms of speed and conversion rates.
➤ Results:
The redesignedShopify storetransformedThe Dr. of Brows'online presence, equipping the brand with a breathtaking, conversion-optimised platform. The client experienced a significant increase in course signups, sales, and clientele for their cosmetic services.The Dr. of Browspraised the site as exceeding expectations, noting that I was "on the ball with everything" and "a pleasure to work with."
➤ Key Services:
Shopify Store Redesign
Shopify Performance Enhancements
Figma to Shopify Integration
Conversion Rate Optimisation for Shopify
With the new optimised Shopify store,The Dr. of Browsnow has a sophisticated online presence that not only highlights their industry expertise but also significantly enhances their business performance, driving substantial growth in both course enrolments and service bookings.
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